BIMI Me Up, Scotty — Make Your Emails Pop
BIMI Me Up, Scotty — Make Your Emails Pop 🚀 BIMI is transforming email branding. Learn how to add your verified logo to inboxes and reinforce email security with this step-by-step BIMI setup guide. Hey, I’m very excited to talk with you about something related to my favorite subject: Email marketing or in this case, […]
Brush It Under the Rug? Why Mismanaged DNS Always Comes Back Bigger
Brush It Under the Rug? Why Mismanaged DNS Always Comes Back Bigger Remember when we talked about demystifying DNS? This time, let’s get into the darker side: the risks of mismanaged DNS. Hey, Do you remember reading the words ‘demystifying’ and ‘refreshing’? That was me! Let’s talk more about DNS, but this time, I’d like […]
Phishing Awareness Simulation: Boost Success With Simulated Campaigns
Phishing Awareness Simulation: Boost Success With Simulated Campaigns This post is your internal phishing test guide: from launching a realistic phishing simulation for companies to training employees to spot phishing attempts. Discover best practices for phishing simulations, how to measure phishing training results metrics, and ways to strengthen your team with security awareness phishing emails. […]
What’s the Deal with DMARC and Email Delivery?
What’s the Deal with DMARC and Email Delivery? DMARC: The invisible force behind email security and deliverability. This post explores how DMARC works alongside SPF and DKIM to authenticate your emails, prevent spoofing, and improve inbox placement. Learn how to interpret DMARC reports, avoid costly email mistakes, and secure your domain from abuse. If you […]
New Year, New Beginnings: Is It Time to Switch Email Sender Provider?
New Year, New Beginnings: Is It Time to Switch Email Sender Provider? New year, new opportunities to optimize your email systems. If your campaigns are under performing or ending up in spam folders, it may be time to rethink your email sender provider. The Email Situation No One Talks About Enough Happy New Year, Happy […]
GA4/Google Analytics migration. Are you ready?
GA4/Google Analytics migration. Are you ready? GA4/Google Analytics migration. Are you ready? “Embark on a transformative journey… “Embark on a transformative journey with GA4/Google Analytics migration. Discover the potential of advanced analytics and data insights as we guide you through this essential digital evolution.” This wasn’t a planned newsletter, but I received so many emails […]
Quick Guide: DNS Essentials for 2025!
Quick Guide: DNS Essentials for 2025! Quick Guide: DNS Essentials for 2025! Happy Thursday! If you were one of the… Happy Thursday! If you were one of the recipients of the newsletters I wrote last year, recall that I tried my best to “Demystify Domain names and understand DNS.” Good DNS management and key rules […]
LinkedIn in 2025: Opportunities or Overwhelming Spam
LinkedIn in 2025: Opportunities or Overwhelming Spam? LinkedIn in 2025: Opportunities or Overwhelming Spam? Happy Wednesday! You might wonder if I… Happy Wednesday! You might wonder if I will discuss one of my favourite topics again — unfortunately, not this time. Instead, I’ve chosen a different topic that will grab your interest. A few days […]
Unveiling the World of Domain Names and DNS
Unveiling the World of Domain Names and DNS. Unveiling the World of Domain Names and DNS. Today we talk about… Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo […]
Unlocking Success: Your Guide to Email Marketing Excellence.
Unlocking Success: Your Guide to Email Marketing Excellence. Unlocking Success: Your Guide to Email Marketing Excellence It is not officially winter, but… Let’s face it—email marketing is either your best friend or your biggest frustration. You put together what feels like the perfect email: a catchy subject line, great offer, beautiful design… You hit send. […]